I'm Karla Romero Pizarro, and I help brands create and run effective affiliate programs. I recruit the right partners, set sustainable terms, and optimize campaigns around the numbers that matter. I work independently on behalf of your brand or embedded within your team and network.
Available for new projects 
I'm an affiliate manager with an approach built on method, relationships, and a focus on data. I believe a strong affiliate program is born where solid strategy meets quality partners.
I work in performance marketing, helping brands turn affiliate into a predictable, sustainable growth channel. I handle the entire cycle: from program design to affiliate recruiting, from commission structures to KPI tracking, all the way through to fraud prevention.
I move comfortably across the leading affiliate networks (Awin, CJ, Impact, Rakuten, TradeDoubler) and in direct work with publishers, creators, and media. I know affiliate-oriented content, paid campaigns, and brand relationships firsthand, because a program only works when these three elements pull in the same direction.
I work primarily remotely, in a transparent and collaborative way. For me, trust isn't a slogan: it's what makes partnerships last, with both brands and affiliates.
I design, launch, and manage complete affiliate programs, from commission structure to day-to-day performance monitoring.
I find and onboard the affiliates and publishers best suited to your brand, working independently or through the leading networks.
I create and coordinate content built to convert: reviews, comparisons, SEO guides, and native formats designed around purchase intent.
I plan and run performance marketing campaigns to amplify the program and drive qualified traffic to affiliates and the brand.
I manage relationships with brands, publishers, and creators to build valuable collaborations and grow the program's reputation.
I adapt to the way your brand wants to approach affiliate: I can build and run the program independently, or embed within your existing team or network.
I build your brand's affiliate program from the ground up, source the affiliates, and handle the day-to-day operations. You keep strategic control; I bring method, relationships, and measurable results.
I'm brought in to work alongside your in-house team or other affiliates, including within a network (Awin, CJ, Impact, Rakuten, TradeDoubler). I slot into existing processes and bring expertise where it's needed most.
I study your brand, the market, and your goals. I assess the existing program or the opportunities to build a new one, and define the benchmark KPIs.
I define the structure, commissions, target affiliate profiles, and channel mix. I set a clear, sustainable plan aligned with your margins.
I launch the program, recruit and onboard affiliates, and prepare content and campaigns. Everything goes live in a coordinated way.
I monitor performance, act on the data, prevent fraud, and fine-tune commissions and partnerships to grow results over time.
Specific metrics and results are shared and agreed on case by case, based on your program's real goals and data.
Tell me about your brand and your goals. I'll reply personally to understand how I can help you grow your affiliate program.
Whether you want to start from scratch or give new momentum to an existing program, we can build a clear, measurable path together. Let's talk.
Get in touch